Birchbox Pop-Up At Manchester Selfridges

Sophie Parkin | 5th February 2016

ALTLINEUP-Manchester-Exchange-3Following the success of their pop-up at Selfridges Oxford Street, Birchbox, the UK’s leading beauty and grooming retailer, has announced its series of Selfridges pop-ups in Manchester.

The Build Your Own Birchbox pop-up is a must-visit for all your beauty essentials and new discoveries. Shoppers can handpick six deluxe beauty treats of their choice to fill up their exclusive “Birchbox at Selfridges” specially designed box, priced at that shoppers can engage with the full Birchbox product trial experience in real time. The pop-up will feature leading and discovery brands including Benefit, Ole Henriksen, Laura Mercier and Percy & Reed.

We went to take a look at the pop-up store at first hand and absolutely loved the concept. It’s an affordable, and wonderfully personal experience which can suited for all. The simple 5 stages to build your Birchbox, from picking a certain make-up product, beauty and hair, means you can tailor your box to best suit your demands.

With this, beauty advisors are there to generously help you with the ins and outs of each product to make your time that little bit more special

FullSizeRender

Birchbox gives you a great opportunity to discover new brands, as I did, and helps you identify which products you need personally, instead of being bombarded with an aisle full of options you just don’t know where to begin with. The sizes are compact and as I pointed out, great for holiday getaways!

If you find you loved the experience of Birchbox so much, you can subscribe to the beauty box to treat yourself every month.

Customers can visit the Build Your Own Birchbox space at the following stores and dates:

4th – 21st February – Selfridges Exchange Square

20th March – 9th April – Selfridges Trafford

Follow on Twitter @Birchbox