Pretty Parade – Our favourite new Manchester based clothing company!
| 12th January 2018
PRETTY Parade is a new exciting online fashion company based in Manchester, founded by female entrepreneur Mollie Butterworth who launched the business at the age of nineteen. Mollie got her inspiration to start Pretty Parade from her travelling experience in Australia.
Mollie’s ethos for the company is building the gap between affordability and quality. Every piece is chosen with great care, love and attention to detail whilst maintaining a high quality standard resulting in Pretty Parade having zero returns to date.
Since launching the website in May this year, Pretty Parade has gone from strength to strength with orders from Europe and the USA. Pretty Parade is looking forward to the forthcoming year with exciting new projects, collaborations and pop-up shops.
I was very kindly sent a few pieces from Mollie and it was love at first site. I managed to get my hands on two of the t-shirts and the most adorable bobble hat ever!
And for my favourite piece on the entire website – the bobble hat! It’s perfect for the weather we’ve been having recently in Manchester and the colour scheme is quite Gucci-esque.
All in all, we love Pretty Parade and Mollie’s ethos – we can’t wait to see what the future holds for her!
Be sure to check out her website.